GulfKademics
Developing a cohesive, editable brand system for an educational organization, including logo, visual identity, and Canva templates for team use.
Gulfcademics is an educational consultancy helping students find scholarships and universities across the Gulf region.
They needed a complete brand identity package that felt professional yet approachable. The goal was to empower their internal team to maintain the brand with minimal designer involvement, ensuring long-term consistency and flexibility through self-service tools.
The Logo & Mark
#2B2D7E
Gulf Navy
#F5C518
Academy Yellow
Montserrat
Black 900 / Regular 400
Aa
The Process
Discovery
Brand positioning, competitor research, internal needs assessment
Design
Logo concepts, visual identity system, stationery design
Development
Canva template creation, brand guidelines documentation
Delivery
File handoff, team training, ongoing support setup
The Challenge
Business Requirements
- →Logo, brand icons, and visual identity
- →Stationery suite (Letterheads, Business Cards)
- →Editable templates for internal updates
- →Self-service branding empowerment
Technical Goals
- →Adaptable brand system for Canva
- →Consistent cross-platform design
- →Modern, clean academic aesthetic
- →Comprehensive brand documentation
The Solution
I created a full branding system for Gulfcademics, including logos, icons, colors, typography, and editable Canva templates for ongoing use by the internal team.
Complete Identity
Logo variations, brand icons, and comprehensive visual system
Stationery Suite
Professional letterheads, business cards, and file jackets
Editable Templates
Canva-based system for easy internal content creation
Brand Guidelines
Clear documentation for consistent brand application
Team Empowerment
Training and support for long-term brand management
Toolkit
Adobe Photoshop
Visual Assets
Adobe Illustrator
Vector Identity
Canva
Editable Templates
Brand Design
Visual Strategy
Impact
"Everything looks polished and easy to use. The Canva templates make it simple for our team to maintain brand consistency while creating new materials."— Gulfkademics Team